Behaviour Change

The Behaviour Change Communication programme started in 2006 after a Comprehensive Review of Behaviour Change as a Means of Preventing Sexual HIV Transmission in Zimbabwe was conducted in 2006 to provide an evidence base for the development of a comprehensive, effective national HIV behavioural strategy focusing on sexual transmission of HIV. A National Behaviour Change Strtaegy was developed after this review upon which the BCC programme is based on. The strategy seeks to guide systematic and strategic programming in the area of promoting behavior change as a means of preventing HIV transmission. The key focus areas for the programme are to reduce the number of new HIV infections through,


  1. Creating an enabling environment for behaviour change.
  2. Increased adoption of safer sexual behaviour and reduction in risk behavior.
  3. Increased utilization of HIV prevention services (T&C including post test support, PMTCT, PEP and MC).
  4. Improved national and sub national institutional frameworks to address behavioural change.

After its inception in 2006 with support from Expanded Support Programme (ESP) and European Union the programme covered twenty six districts up to 2009 after which the programme was scaled up to cover all the districts in the country including Bulawayo and Harare urban districts with support from Global Fund Round 8.

For more information about the BCC Programme in Zimbabwe view or download the documents below

Attachment Size
BC-strategy(final).pdf 258.8 KB
Behaviour-Change-programme.pdf 410.16 KB
Frequently-asked-questions-NAC-BC-call.pdf 85.02 KB
HID-Valentine-BPS.pdf 27.92 KB
MC.pdf 31.65 KB
National-BC-review(final).pdf 917.63 KB